FIT-LINE INC. REBRANDS WITH NEW NAME, LOGO AND BRAND IDENTITY
New brand identity is designed to reflect the company’s industry leadership in injection molding within the semiconductor industry
SANTA ANA, Calif. (November 28, 2018) – Fit-Line Inc., a leading components supplier for high-purity fluid processing applications in the semiconductor industry unveiled the evolution of its new brand identity, including a modernized name, logo, website, and refreshed look and feel for all branded experiences. The new name is now Fit-Line Global™.
“Fit-Line is an instantly recognized name in the semiconductor industry; however, the brand’s identity hasn’t evolved over the past 25 years,” said Frank Hayes, president and founder. “To thrive in this industry, product delivery and quality is imperative. We wanted to modernize and elevate the brand in a design that is simple, yet unquestionably Fit-Line.”
Designing a brand mark to work seamlessly across all platforms and in multiple countries around the globe, while preserving the history was key to the overall effort. The new website (fit-lineglobal.com) is built on the latest responsive technology and is designed to be user-friendly and tell the complete story of Fit-Line Global’s history, product offerings, and service to the semiconductor industry.
Fit-Line Global’s success during its 25-year history can be attributed to its commitment to quality products, delivered with the fastest lead time in the industry, and at a fair price. They have consistently been leaders in the injection molding and high purity components industry which has led to innovation breakthroughs and numerous owned patents.
The new brand identity is now live and will be integrated in all products, systems, and experiences over the next 60 days.
For more information visit www.fit-lineglobal.com
About Fit-Line Global
Fit-Line Global™ is a trusted supplier, designer, research and development resource for SEMI-F57-0301 compliant PFA and PVDF components. They employ efficient manufacturing processes to create products that meet the most demanding applications. Fit-Line Global has been a trusted supplier to the Semiconductor industry for more than 25 years. Headquartered in California, Fit-Line Global dedicates itself to providing quality products, quick delivery, and at the right price. The company exclusively produces ultra-high purity PFA and PVDF components to eliminate the possibility of cross-contamination. To learn more visit fit-lineglobal.com
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Rocket Science PR
Media Relations Representative